BCB CREW WEAR

FOR THE HUMANS
BEHIND THE LEASH.

Dog-inspired apparel for dog moms, dog dads and dog people. Original designs inspired by life with dogs, Buff Cake Barkery and our New Hampshire roots.

SHOP CREW WEAR
BCB Crew Wear apparel for dog lovers with a couple and pit bull outdoors

SHOP THE CREW

PICK YOUR UNIFORM.

Certified Dog Treat Dealer BCB Crew Wear Tee in heather olive - front view
11 STYLES

TEES

SHOP TEES →
Zip Up BCB Crew Wear Hoodie | Buff Cake Barkery Hoodies & Sweatshirts Buff Cake Barkery S
6 STYLES

HOODIES

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My Dog's a Diva, Bish! | Women's Dog Mom Dad Hat | BCB Crew Wear Hats Buff Cake Barkery Dark Grey
6 STYLES

HATS

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FEATURED CREW WEAR

REPRESENT THE PACK.

Original BCB designs made for the people on the other end of the leash.

THE BCB STORY

BORN FROM BUFF CAKE BARKERY.
BUILT FOR THE PACK.

What started with Buff Cake Barkery grew into an apparel line built around the humor, chaos and ridiculously strong bond that comes with life with dogs.

BCB Crew Wear is our dog-inspired apparel brand, created in New Hampshire for dog people everywhere. Some designs lean into the jokes dog people immediately understand. Others represent Buff Cake Barkery, the pack and the 603 roots where the story started.

Graphic tees, hoodies and hats all live here, with dog-life humor, original Buff Cake Barkery designs and New Hampshire roots woven throughout the collection.

Read our dog-life humor guide →
Dog mom & dog dad gift ideas →

BCB CREW WEAR

REP THE PACK.
WEAR THE BRAND.